Help Centre About Purely Diamonds

Help centre - About Purely Diamonds

Our user-friendly help centre will answer any questions you may have before purchasing.

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Live online chat or WhatsApp us on 0207 837 2964


Purely Diamonds may be a new name to you,
but our founders have been in the diamond
industry for over 40 years.


We are Purely Diamonds

Purely Diamonds is a British family run diamond jewellery design studio based near Hatton Garden, London.

As a family we have over 40 years heritage working with diamond jewellery, during which time we've built up hard to rival expertise in sourcing exceptional diamonds, and creating beautiful diamond jewellery


Visit our full About Us page for more information


Unbeatable value

We've spent years creating diamond jewellery and supplying it to retailers. Now, through the Purely Diamonds online store, we are able to bring our range of jewellery direct to our customers.

Because there are no wholesalers, no middlemen and no third party retailers involved, we are able to offer you beautifully made diamond jewellery at prices that are unbeatable value for money.


Exceptionally beautiful diamond jewellery

All our jewellery is designed and created by the Purely Diamonds team in our London studio and workshop.

Our range includes engagement rings, eternity rings, wedding bands, pendants, and earrings. We create jewellery in 18ct white, yellow & rose gold, palladium, platinum and 9ct white, yellow & rose gold.

Every item with a diamond over 0.25ct (G colour +) or 0.30ct (H colour +) has an independent diamond certificate. All our jewellery comes with a valuation document with the colour, clarity and carat weight of your diamond/s confirmed by a qualified gemologist. This document can be used for insurance purposes.