What is included in the price?

Our prices are inclusive of VAT and delivery charges, and include a free valuation document as well as a faux-leather lined presentation box, inside an outer gift box with a silver ribbon.

The price you see is the price you pay (no hidden extras).

If you have a preference for the smaller box (it’s very good for engagement rings as it’s nice and small!) please mention this in the Special Requirements box when placing an order or email us at sales@purelydiamonds.co.uk.

If your item is accompanied by a diamond certificate, this is also included in the price.  Each product has a ‘Certified’ logo in the product customisation section if it does include a certificate. 

Each item also displays an RRP price, this is to show you the recommended retail price that you would expect to pay in a high-street shop or similar.  This RRP price will be the amount on your valuation document that you receive from us. 

The reason our prices are much lower than RRP is because we make all our jewellery in-house in our London workshop.  By cutting out the middleman and purchasing directly from a manufacturer, you can make a huge saving!