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Emerald gemstone ring
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Ruby gemstone ring
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Sapphire gemstone ring
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Aqua gemstone ring
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‘Tis the season to sparkle...

Make it a Christmas to remember with our skilfully crafted engagement rings and diamond jewellery. By making all of our jewellery to order, we are able to offer the finest jewellery and craftsmanship at prices that work for you.

Engagement Rings
Eternity Rings
Try-before-you-buy service
Bespoke design service
Luxury Gift Packaging

Engagement rings

Engagement rings collection

Browse collection

Wedding rings

Wedding rings collection

Browse collection

Eternity rings

Eternity rings collection

Browse collection

Gemstone rings

Gemstone rings collection

Browse collection

Diamond jewellery

Diamond jewellery collection

Browse collection

Bespoke jewellery

Diamond jewellery collection

Browse collection

Try-before-you-buy service
Bespoke design service
Luxury Gift Packaging
Our money-back guarantee Across our entire collection
Visit our London showroomBook an appointment

We're a family-run online jewellers that design & manufacture stunning diamond jewellery in our London workshop

We are a British family run business which since 1979 has been specialising in the design and manufacture of fine diamond jewellery.

Stephanie Tyler – Purely Diamonds Sales Director
Stephanie
Stephen Tyler – Purely Diamonds Founder
Stephen
Emelie Tyler – Purely Diamonds Managing Director
Emelie
 

We design and create diamond engagement rings, wedding rings, eternity rings, gemstone rings and other jewellery in-house at our workshop in the Hatton garden area of London.

As we manufacture our own jewellery, buying directly from us cuts out the middleman and we pass these savings on to you with our low prices which can be up to 64% below high street prices. So if you are looking for high quality at a fair price this is the diamond store for you.

Purely Diamonds also only deal in conflict and cruelty free diamonds that come from legitimate sources.

A diamond hammer
A diamond in a furnace
A hand holding a diamond ring
A diamond ring in a clamp

Watch how we handmake our diamond rings

Learn more about us

Try before you buy serviceView a sample ring at home
Honest customer feedbackRead what our customers have to say

Buying directly from us cuts out the middleman; we pass these savings to you with our low prices

An illustration of the diamond making process A smaller illustration of the diamond making process for mobile

We pride ourselves on our customer care and satisfaction

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  • Payment Methods

  • We accept Visa, Mastercard and American Express
  • SafeBuy Verification Seal We accept PayPal payments

  • Proud Member Of

  • We are a member of the National Association of Jewellers
  • We are a Goldsmiths Company member

  • Proud Supplier Of

  • We supply certified GIA diamonds We only deal in conflict-free diamonds
  • We supply certified IGI diamonds

Purely Diamonds is a trading name of Stephen Tyler Limited. Registered Company Number (Incorporated in England): 01840310. VAT Number: 466237727 (GB)