Help Centre & Information

Choosing an engagement ring is an important decision and a big financial commitment. So, before popping that all-important question, you need to know what you are shopping for. We've prepared our top tips for picking the perfect engagement ring and what to consider before making your fina......

Wedding rings symbolise commitment and eternal love. The never-ending circle is a symbol of unity and eternity. Years ago it was decided to place the wedding ring on the third finger of the left hand, which ancient Egyptians believed had a vein leading directly to the heart. Romans cal......

Here are some suggestions/ideas for the perfect wedding anniversary gift for your partner. Eternity rings Eternity rings are a popular choice for a 1st, 10th, 20th, 25th, 30th, 40th or 50th anniversary. An eternity ring is the perfect way to give your loved one a gift th......

When buying an engagement ring one of the first things that you need to decide is how much you will spend on it. 2-3 months wages? Traditionally it is said that you should spend at least two or even three months salary on an engagement ring, however, most people actually ......

Purely Diamonds gift cards are now available to purchase. You can add any sum of money you desire to a gift card and it can be redeemed via our online store, over the telephone or in person at our London showroom (by appointment only). Why not give someone you love, a special and t......